NCR has an agreement in place with Brookshire Grocery Stores to install its Blockbuster Express DVD rental kiosks in its more than 150 stores across Texas, Louisiana, Arkansas and Mississippi within the first quarter of 2010.
Last year, NCR acquired The New Release (TNR), the number 2 player in the DVD rental kiosk business, based in Houston, TX. TNR’s primary market was in the grocery market. This continues with those roots as well as being in a Texas grocery chain.
Don Gaynier, Brookshire Grocery Company said, “We considered many of the leading DVD kiosk providers, and we were most impressed with NCR’s rapid growth in the space.”
NCR began deploying Blockbuster Express kiosks in Brookshire Grocery in 2009, with about 100 kiosks installed at the chain at the end of the year.
According to Gaynier, “For more than 80 years, Brookshire Grocery has strived to give our customers a great shopping experience. Through our new relationship with NCR, we are able to give our customers the convenience and savings associated with Blockbuster Express DVD rentals.”
Check out Brookshire Brothers on Twitter at http://twitter.com/BrookshireBros and follow along with Inside Blockbuster Express at http://twitter.com/insidebbexpress